Mobicash to Introduce Mobile Account Application
In line with the continuous digitization of its services to meet demands of smartphone users, Mobilink announces an Android-based Mobicash application for the facilitation of Mobile Account users.
Mobicash Mobile Account application offers a user-friendly interface and a secure transactions platform. The application allows users to perform all necessary financial transactions, which were previously being done through USSD.
The app will also allow Mobilink to increase its digital financial services footprint across Pakistan by tapping into customers of other mobile networks. By creating a Mobicash account, users of other networks can also enjoy Mobicash’s services through the Mobile Account app.
“The idea behind developing a smartphone application was the facilitation of our growing 3G user base, who can now access their mobile account on the go. Secondly, this initiative allows subscribers of other networks to utilize Mobicash services without changing their existing network provider. By empowering the general public with digital financial services, we are playing our part in bridging the prevalent divide between the banked and unbanked population,” said Aniqa Afzal Sandhu, Head of Mobile Financial Services – Mobilink.
For now, the application is available to a select group of people and soon it will be available for all Mobile Account users.